Spotify PremiumMade at BUCK in collaboration with Spotify’s in-house creative team to concoct a series of fifteen stills and animated images to celebrate the panoply of musical genres on their platform.
Highly rendered, painterly designs where created and brought to life as cinemagraphs. The package of 15 animated images were then used within one of Spotify's design systems and cropped for different screens.
I was tasked with fully animating the cinemagraphs for Rock, Soul and Folk, and aided with Pop.
As an avid drummer, it was important for me to ensure the musician played the instrument accurately, so I made them play a classic 4/4 drum beat ♪♬
Made in collaboration with Spotify's in-house creative team.
CreditsBUCK
Group Creative Director Thomas Schmid
Executive Producer Joe Nash
Associate Creative Director Kyle Strope
Senior Producer Russell Greene
Producer Tracey McDonough
Art Director Roche Cruchon, Kyle Strope
Animation Director Chad Colby
Design Brendi Wedinger, Roche Cruchon, Doug Hindson, Emily Suvanvej, Fede Reano, Hyung Soon Joo, Kuu Chen, Pierre-Nicolas Riou, Sandro Rybak, Shannon Rollins, Thomas Schmid, Twisha Patni
3D Animation Fede Reano, Michael Russo
2D Animation Dan Cantelm, Fabien Rousseau, Johan Eriksson, Melissa Miyamoto-Mills, Mercy Lomelin, Paola Chen, Vero Gómez